44th anniversary of Arecibo message: Google celebrates with unique doodleNov 16 (AZINS) Google on Friday marked the 44th anniversary of the Arecibo message by dedicating a unique doodle.

The Arecibo message is a 1974 interstellar radio message carrying basic information about humanity and Earth sent to globular star cluster M13 in anticipation that extraterrestrial intelligence may receive and decipher it. The transmission, made from Puerto Rico, consisted of a simple, pictorial message, aimed at our putative cosmic companions in M13. This cluster is roughly 21,000 light-years from us, near the edge of the Milky Way galaxy, and contains approximately a third of a million stars.

The broadcast was particularly powerful because it used Arecibo's megawatt transmitter attached to its 305 meter antenna. The latter concentrates the transmitter energy by beaming it into a very small patch of sky.The emission was equivalent to a 20 trillion watt omnidirectional broadcast, and would be detectable by a SETI experiment just about anywhere in the galaxy, assuming a receiving antenna similar in size to Arecibo's.

The message consists of 1679 bits, arranged into 73 lines of 23 characters per line (these are both prime numbers, and may help the aliens decode the message). The "ones" and "zeroes" were transmitted by frequency shifting at the rate of 10 bits per second. The total broadcast was less than three minutes. Dr. Frank Drake, then at Cornell University and creator of the Drake equation, wrote the message with help from Carl Sagan, among others.